comparison advertising

comparison advertising
рекл. сравнительная реклама (разновидность рекламной деятельности, которая направлена на утверждение преимуществ одной марки товара за счет сравнения ее с другими марками товара того же класса)
Syn:
See:

Англо-русский экономический словарь.

Игры ⚽ Поможем написать курсовую

Смотреть что такое "comparison advertising" в других словарях:

  • comparison advertising — Advertising that compares one brand, either directly or indirectly, with other brands. This is quite often used in car advertising, by comparing the availability of a range of features on competitors models in the same price bracket. See also… …   Big dictionary of business and management

  • Comparison of real estate websites — Comparison of real estate web sites Comparison of real estate websites EListit [1] Zillow Trulia [2] Redfin Movoto [3] Estately …   Wikipedia

  • Comparison of Windows and Linux — Comparison of the Microsoft Windows and Linux operating system is a common topic of discussion among their users. Windows is the most prominent proprietary operating system, while Linux is the most prominent operating system that is free software …   Wikipedia

  • Comparison of wiki farms — This comparison of wiki farms details notable online services which host wiki style editable web pages. General characteristics of cost, presence of advertising, licensing, and Alexa rank are compared, as are technical differences in editing,… …   Wikipedia

  • Comparison of BSD operating systems — There are a number of Unix like operating systems based on or descended from the Berkeley Software Distribution (BSD) series of Unix variants. The three most notable descendants in current use are FreeBSD, OpenBSD, and NetBSD, which are all… …   Wikipedia

  • Comparison of free software licences — This is a comparison of published free software licences.General comparisonThe following table compares various features of each license and is a general guide to the terms and conditions of each license. [cite web|author=Rusin,… …   Wikipedia

  • Comparison of social networking software — Social Network Engine Comparison Social Network Engines or Social Engines provide the basis for community driven content and social/business networking. Category Tiki Wiki CMS Groupware BoonEx Dolphin BuddyPress EngineY PeopleAggregator ELGG… …   Wikipedia

  • Comparison of Macintosh models — This is a comparison of Macintosh models, produced by Apple Inc. This list encompasses current models only. Contents 1 Market matrix 2 Specifications 2.1 Desktops/Xserve 2.2 Notebooks …   Wikipedia

  • Comparison of file hosting services — A comparison of file hosting services. Web Host Language Storage size Max. file size Direct access[1] Traffic/bandwidth limit File expiration[2] Misc. notes Remote uploading? Developer API? Date of last row update (added or revised) 1fichier BU,… …   Wikipedia

  • Comparison of Dewey and Library of Congress subject classification — This is a comparison chart showing how the Dewey Decimal and Library of Congress Classification systems organize resources by concept, in part for the purpose of assigning call numbers. These two systems account for over 95% of the classification …   Wikipedia

  • Comparison of handheld game consoles — This is a comparison of the features of various handheld game consoles. Contents 1 General information 2 Specifications 3 Specifications (continued) 4 Gallery …   Wikipedia


Поделиться ссылкой на выделенное

Прямая ссылка:
Нажмите правой клавишей мыши и выберите «Копировать ссылку»